The Harlan Cohen Podcast

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THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with experts and influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, speaker, and syndicated advice columnist. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives. SUBSCRIBE ON YOUTUBE: https://www.youtube.com/@HelpMeHarlan TEXT HARLAN: 321-345-9070 INSTAGRAM: https://instagram.com/HarlanCohen FACEBOOK: https://www.facebook.com/HelpMeHarlan/ TWITTER: http://Twitter.com/HarlanCohen WEBSITE: https://www.HarlanCohen.com | https://www.BeforeCollegeTV.com

Episodes

Feb 29, 2024

Leslie Josel: Talking about ADHD, Executive Function, and Time Management

Feb 29, 2024

56 min

Are you a parent of current or soon-to-be college student? Are you a student?
Join BEST FIRST YEAR, Harlan's College Success Coaching Community for Parents & Students
Use code Pod25 at checkout and get $25 off your membership
Tap here: https://courses.bestfirstyear.com/courses/your-first-course

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Subscribe and listen to Harlan’s podcast here:
iTunes: https://podcasts.apple.com/us/podcast/the-harlan-cohen-podcast/id1531004466
Amazon: https://music.amazon.com/podcasts/b5f3901f-d7b6-4f73-b183-8a5e10c4423a/the-harlan-cohen-podcast
Spotify: https://open.spotify.com/show/28gSjxL3CmmL6U9lpDDlCA
Podbean: https://harlancohenpodcast.podbean.com/

SUBSCRIBE ON YOUTUBE: www.youtube.com/@HelpMeHarlan
Instagram: https://www.instagram.com/harlancohen/
TIKTOK: https://www.tiktok.com/@helpmeharlan?...
Facebook: https://www.facebook.com/harlan.cohen/
LinkedIn: https://www.linkedin.com/in/harlancohen
Twitter: https://x.com/HarlanCohen
Website: https://www.HarlanCohen.com

Harlan's MUST READ Book list: https://www.amazon.com/shop/influencer-7e79dad0/list/2RF4XIDP3VU9V?ref_=aip_sf_list_spv_ofs_mixed_d

Leslie's website: https://www.orderoochaos.com/
Order Leslie’s Planners and Book here: http://products.orderoochaos.com/?aff=169

About Leslie:
Leslie Josel, an award-winning ADHD-academic and parenting coach, founded Order Out of Chaos® – whose mission is to help parents guide their students to success in learning and in life - when her son was first diagnosed with ADHD.

She is the creator of the award-winning Academic Planner: A Tool for Time Management®, a planner that helps students develop time management skills, and the award-winning author of 3 books including, “How to Do it Now Because it’s Not Going Away: An Expert Guide to Getting Stuff Done.” (Lerner Publishing)

A respected resource on ADHD and Executive Functioning, Leslie writes the “Dear ADHD Family Coach®” column for ADDitude Magazine, the premiere magazine for adults and children with ADHD. She speaks to audiences all over the world helping them utilize their resources to best navigate the task-driven world in which they live.

In 2020, Leslie’s line of student organizing products developed with SamSill Corp was released and continues to be a bestseller on Amazon.
And for the last eight years, Leslie has been named by Global Gurus as one of the top 20 Time Management experts in the world.

Chapters:

00:00 Intro
01:38 Harlan’s ADHD diagnosis
05:00 Leslie’s book
11:30 Feeling of connection in education
15:16 Learning how you learn
18:39 What is executive functioning?
23:11 Scaffolding
26:42 Listener question
36:04 Meeting students where they are
40:40 ADHD and Dopamine
44:28 Time management
51:20 Outro

THE HARLAN COHEN PODCAST
New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Feb 1, 2024

Jeffrey Moss, CEO of Parker Dewey on Micro-Internships and Career Exploration

Feb 1, 2024

47 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Harlan's MUST READ Book List: https://www.amazon.com/shop/influencer-7e79dad0/list/2RF4XIDP3VU9V?ref_=aip_sf_list_spv_ofs_mixed_d

About Jeffrey:
Jeffrey Moss is the Founder and CEO of Parker Dewey LLC, a company focused on addressing the challenges associated with college-to-career transitions through Micro-Internships. Prior to founding Parker Dewey, Jeffrey spent most of his career as a venture capital investor focusing on the education and technology sectors. In addition, Jeffrey was Chief of Enterprise Growth at Educational Testing Service (ETS) where his efforts focused on the use of assessment to drive equity in education and employment. Jeffrey currently serves on the Indiana University Kelley School of Business Alumni Board, the Purdue University College of Liberal Arts Dean's Advisory Council, and the President’s Advisory Council of Governors State University. Jeffrey's other relevant Board responsibilities have included: Chairman of the Board of Workstream (Nasdaq: WSTM), a software provider for human resources departments; OneGoal, a non-profit focused on college accessibility and persistence; the Chicago American Marketing Association; and the Illinois Venture Capital Association.

Links:
https://www.parkerdewey.com/
https://www.parkerdewey.com/career-launchers
https://www.parkerdewey.com/about

Chapters

00:00 Intro
02:41 What is a micro-internship?
08:48 How job recruiting works
15:54 When should you get a professional internship?
20:27 Curiosity is key, and it’s ok to not know
31:57 Career fairs
39:12 What if you’re not getting opportunities?

Jan 19, 2024

Getting Deferred, Waitlisted, and Choosing a College (with Cynthia Jenkins)

Jan 19, 2024

1hr 33 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Harlan's MUST READ Book List: https://www.amazon.com/shop/influencer-7e79dad0/list/2RF4XIDP3VU9V?ref_=aip_sf_list_spv_ofs_mixed_d

ABOUT CYNTHIA
Cynthia earned her Bachelor of Science degree in Psychology from Arizona State University and her Doctorate in Human Development and Communication Sciences from the University of Texas at Dallas.

Cynthia’s 30-year career in higher education has included working with students and their families both in a college setting and in her private consulting practice. During her time at the University of Texas at Dallas, Cynthia served as Director of Academic Advising, the First Year Experience Program, Associate Dean of Students, Assistant Vice President for Student Affairs, and as a Clinical Professor in Behavioral and Brain Sciences. She also served as a faculty member on the Health Professions Advising Executive Committee. She is a published author of Skills for Success: Developing Effective Study Strategies and, in one of the highlights of her career, collaborated with Harlan on The Naked Roommate’s First Year Survival Workbook.

Serving as an Independent Educational Consultant for the last 12 years, Cynthia brings her love of teenagers and passion for helping students tell their story to colleges through their applications to her college guidance work. She is honored to have shared in hundreds of students’ journeys to reach their academic and personal goals through the college experience.

Cynthia's website: www.cynthiajenkinsconsulting.com
Cynthia's professional email: cynthia@cynthiajenkinsconsulting.com

Chapters:

00:00 Cynthia and Harlan’s history
17:37 Getting deferred
31:06 Being “waitlisted”
41:58 You can go anywhere, from anywhere
46:45 Big name schools
58:18 Community colleges
1:00:27 Applying for medical school
1:11:04 The cost of college
1:24:06 Independent Educational Consultant
1:33:40 Outro

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Jan 11, 2024

Farnoosh Torabi talks about her new book A Healthy State of Panic!

Jan 11, 2024

1hr 15 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Harlan's MUST READ Book List: https://www.amazon.com/shop/influencer-7e79dad0/list/2RF4XIDP3VU9V?ref_=aip_sf_list_spv_ofs_mixed_d

Buy Farnoosh's book A Healthy State of Panic! here: https://www.amazon.com/dp/1982199199?linkCode=ssc&tag=onamzharlanco-20&creativeASIN=1982199199&asc_item-id=amzn1.ideas.2RF4XIDP3VU9V&ref_=aip_sf_list_spv_ofs_mixed_d_asin

About Farnoosh:
Farnoosh Torabi is one of America’s leading personal finance experts. She is the host of the award-winning podcast So Money that has earned over 30 million downloads. She is a sought-after speaker and author of multiple books. Her newest is entitled A Healthy State of Panic, part-memoir, part-guide book on how fear can be a superpower to achieve true wealth and career success. Along with being featured in The New York Times, The Wall Street Journal, and Time Magazine, Farnoosh has appeared frequently on Today, Good Morning America, and more. She is a graduate of the Pennsylvania State University with a degree in finance and international business and holds a master’s degree from the Columbia University Graduate School of Journalism. Farnoosh lives on the East Coast with her husband and two children.

Website: https://farnoosh.tv/
Youtube: https://www.youtube.com/@UCak2T_RrtPVestc_vSxpDOQ
Instagram: https://www.instagram.com/farnooshtorabi/?img_index=1
Tiktok: https://www.tiktok.com/@farnooshsomoney
Facebook: https://www.facebook.com/FarnooshTorabi/

Listen to Harlan's episode of Farnoosh's So Money Podcast: https://podcast.farnoosh.tv/episode/harlan-cohen/

Chapters
00:00 ADHD
04:29 Fear of exposure
11:42 College rejection
18:43 A Healthy State of Panic!
26:35 Loneliness
37:20 Persian heritage and identity
42:28 Getting fired in the middle of a haircut
50:43 Practice being by yourself
53:06 How Farnoosh met her husband
1:01:34 Feeling like you are enough
1:07:05 Listening to your parents

Jan 4, 2024

All about the new simplified FAFSA (with Kat Delgrosso)

Jan 4, 2024

1hr 11 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Katrina Delgrosso is the Head of Mid Atlantic Campus & Event Development at College Ave Student Loans and is responsible for campus development in the states of PA, DE, DC, MD, and MA, also serving in a national role with high school outreach efforts. Kat has been in the financial aid industry for over 30 years and was previously at The College Board, Syracuse University, University of Rochester, and in student loans. Kat earned a B.S. in Economics from Penn State University.

Resources:
https://studentaid.gov/announcements-events/fafsa-support
https://studentaid.gov/h/apply-for-aid/fafsa

Chapters

00:00 Intro - Welcome Kat
03:18 Should everyone submit a FAFSA?
08:10 Scholarships
09:05 First time FAFSA has changed
17:08 The most important changes to the FAFSA
21:42 CSS profile
23:44 Use the school’s net price calculator
27:10 When will I know what I’m getting?
32:10 Financial aid appeals
36:56 What if I’m self-employed?
41:32 Where to go if you have questions
45:32 Q&A starts: divorced/separated families, who sees what?
53:00 Is everyone required to fill out a FAFSA?
56:34 Will the new FAFSA change how much I get?
57:48 What defines Pell eligibility?
1:00:47 What if I’m paying for college on my own as a student?
1:03:45 What can a parent do to increase aid? (2 kids in college)
1:06:09 If I make over $100K can I still get grants?
1:08:20 What about undocumented students and families?

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Dec 28, 2023

Elizabeth C. Hamblet (Tips for students with disabilities)

Dec 28, 2023

1hr 9 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Harlan's MUST READ Book List: https://www.amazon.com/shop/influencer-7e79dad0/list/2RF4XIDP3VU9V?ref_=aip_sf_list_spv_ofs_mixed_d

Purchase Elizabeth's book 7 Steps to College Success here: https://www.amazon.com/dp/1475864442?linkCode=ssc&tag=onamzharlanco-20&creativeASIN=1475864442&asc_item-id=amzn1.ideas.2RF4XIDP3VU9V&ref_=aip_sf_list_spv_ofs_mixed_d_asin

About Elizabeth:
Elizabeth C. Hamblet has worked as a learning disabilities specialist in college disability services offices for two decades. In addition to working at a university, she is a nationally-requested speaker on preparing students with disabilities for successful college transition. Hamblet is the author of Seven Steps to College Success: A Pathway for Students with Disabilities and a concise guide on transition, and her work has appeared in numerous journals and online platforms. She offers advice and information on her website at www.LDadvisory.com and shares resources on numerous social media platforms.

Follow Elizabeth:
Threads – ld_advisory
Twitter - @echamblet
Facebook - Elizabeth C. Hamblet, LD Advisory (https://www.facebook.com/LDadvisory/)
LinkedIn - Elizabeth C Hamblet https://www.linkedin.com/in/elizabeth-c-hamblet
Bluesky - @echamblet.bsky.social
Instagram - ld_advisory (https://www.instagram.com/ld_advisory/)
Youtube - https://bit.ly/LDadvisoryCTPlaylist

Chapters:
00:00 Intro and the language of disability services
06:35 Elizabeth’s book: 7 Steps for College Success
09:36 Working with students and families
17:40 HS vs college accommodations
33:48 Mental health resources
37:07 Accommodations alone aren’t enough
40:43 What to look for in a school
43:23 Dispelling myths about admissions
49:49 There's a lot of nuance
1:02:19 What students should do before they go to college
1:04:35 Register! Even if you think you won't need it...

Nov 23, 2023

Jennifer Wallace on Toxic Achievement, College Success, & Mattering

Nov 23, 2023

1hr 1 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

Jennifer is an award-winning journalist and author of the NYT bestseller Never Enough: When Achievement Culture Becomes Toxic -- and What We Can Do About

Buy Jennifer's book here: https://www.amazon.com/dp/0593191862?linkCode=ssc&tag=onamzharlanco-20&creativeASIN=0593191862&asc_item-id=amzn1.ideas.2RF4XIDP3VU9V&ref_=aip_sf_list_spv_ofs_mixed_d_asin

Instagram: @jenniferbrehenywallace

Jennifer’s interview with Katie Couric:
https://www.youtube.com/watch?v=FGE1FAWCJ1s

Jennifer’s interview with Megyn Kelly:
https://youtu.be/zEycOH2WWLM?t=3188

Jennifer’s interview with Dr. Lisa Damour:
https://www.youtube.com/watch?v=thxxo8fr_9E

Chapters

00:00 Intro
04:45 Jennifer’s book Never Enough
09:23 How Jennifer’s parenting has changed
18:14 Has students’ mental health gotten worse?
25:52 The pressure of being a high achiever
32:46 How to matter on campus
49:20 Expectations
54:18 The 6 meaningful experiences for success in college
57:07 Harlan’s favorite points in Never Enough

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Nov 16, 2023

Top Tips for College Bound Athletes (Carmen Mirochna and Fran Berlin of REACH)

Nov 16, 2023

1hr 7 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

R E A C H is comprised of award winning coaches and DI athletes turned consultants Carmen Mirochna and Fran Berlin. We genuinely look forward to welcoming international and domestic rowers to the US college scene. It is a pleasure to partner with you to maximize an amazing opportunity: collegiate athletics.

From the Division I coach perspective, we know just how much work the recruiting process requires from students during an incredibly busy period in their lives. We offer our relationships with professors and alumni, former colleagues, Athletic Directors, NCAA Department Directors, recruiting coordinators, Head Coaches and years of expertise at multiple levels of education and athletics. We lend peace of mind to parents and students navigating the athletic recruitment and college application process.

Fran Berlin rowed in the NCAA V8+ and graduated from Cornell University with a BS (Cum Laude). She has coached and recruited for winning teams at Cornell, Syracuse and Indiana Universities, and the University of Colorado. ACRA coach of the year, Fran has visited the medals dock multiple times as an athlete and coach at the Eastern Sprints, the BIG TEN Championship and the ACRAs. When she is not helping athletes excel she is traveling the country and world with her young family.

Carmen Mirochna double majored at Rutgers University, while earning multiple medals and competing in the NCAA V8+. She pursued her MPH at Lehigh University and coached for The Baldwin School, Lehigh, Cornell and Indiana Universities as well as The Bolles School. Her medals and honors range from the Stotesbury Cup, Knecht Cup, EAWRC Coach of the Year, BIG TEN BOAT of the week, and the IRA’s to winning the Dad Vail and the Patriot League Championships. Carmen has three boys and loves being outside with her family as much as possible.

REACH clients
Jack Carroll jackcarroll2024@gmail.com

Gabby Shires gss98@cornell.edu

Cathy Balfanz cathybalfanz@gmail.com

Chapters

00:00 Best First Year
06:37 How REACH helps student athletes headed to college
08:07 When do you start planning?
15:58 Fran and Carmen’s niche perspective
21:41 The parent experience
24:11 Reaching out to coaches
30:49 A typical day as a rower
33:16 Make sure your school a good fit
46:09 Being a woman on a men’s team
49:23 Do sports help with admissions?
52:32 Advice for high school athletes
1:02:41 Fran and Carmen’s golden advice

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Nov 2, 2023

The Truth About College Admissions (Brennan Barnard and Rick Clark)

Nov 2, 2023

50 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

SUBSCRIBE ON YOUTUBE: www.youtube.com/@HelpMeHarlan
Instagram: https://www.instagram.com/harlancohen/
TIKTOK: https://www.tiktok.com/@helpmeharlan?...
Facebook: https://www.facebook.com/harlan.cohen
LinkedIn: https://www.linkedin.com/in/harlancohen
Twitter: https://x.com/HarlanCohen
Website: https://www.HarlanCohen.com

Buy the book The Truth About College Admission here: https://amzn.to/3IPO6UX

Chapters
00:00 Intro
05:59 The emotions of college admissions
09:12 It’s not where you go, it’s what you do there
17:42 American College Health Association data
21:34 The pressure to be perfect
29:26 Having room to struggle
33:35 Expectations
41:32 College admissions FAQ
48:20 Outro - Brennan and Rick’s resources

ABOUT BRENNAN:
Brennan Barnard, M.Ed is the Director of College Counseling and Outreach at Khan Lab School, CA. He is also the College Admissions Program Advisor with the Making Caring Common, a project of the Harvard Graduate School of Education, and Director of College Counseling for the College Guidance Network. He was the founding Director of College Counseling for US Performance Academy, an on-line independent high school for elite athletes.

Brennan serves on the Executive Committee for the Character Collaborative, and was a member of the Advisory Board for the New Hampshire College and University Council’s New Hampshire Scholars Program. He presents regularly on character, athletic recruiting, mindfulness, discipline and other topics in college admission. A contributing writer for Forbes.com, he has written about college admission for the Wall Street Journal, Washington Post, Thrive Global, HuffPost, San Francisco Examiner, New York Times, Concord Monitor, Journal of College Admission and other publications.

He is co-author of, "The Truth About College Admission: A Family Guide to Getting In and Staying Together" and the new companion guide “The Truth about College Admission Workbook: A Family Organizer for Your College Search.”

Twitter: @BarnardBrennan
LinkedIn: linkedin.com/in/brennan-barnard-18665713

Forbes.com/sites/brennanbarnard/
www.truthaboutcollegeadmission.com/

ABOUT RICK:
Rick Clark is the AVP of Enrollment Management and Executive Director of Undergraduate Admission at Georgia Tech. In this role, he directs the Institute’s recruitment and enrollment efforts, manages the review and selection of all undergraduate applications, and leads the admission team. Under his leadership, the Institute has dramatically increased brand awareness, improved overall academic class profile, and exceeded strategic goals.
Over the last eight years he has written a regular blog on the college admission process. He is the co-author of the book and workbook The Truth about College Admission: A Family Guide to Getting In and Staying Together, and co-hosts a podcast under the same name.

Rick has served on regional and national councils and boards. He is currently a member NACAC’s Committee on Leadership in College Admission, and Past Chair of both the national Government Relations Committee and Georgia Tech’s Staff Council. Rick travels annually to U.S. embassies through the Department of State to discuss the admission process and landscape of higher education. He is part of Leadership Georgia, an organization that seeks to cultivate and connect leaders across the state.

Twitter: @clark2college
LinkedIn: linkedin.com/in/raclarkatl
www.admission.gatech.edu/blog
www.truthaboutcollegeadmission.com

Check out Rick and Brennan's Podcast:
https://www.truthaboutcollegeadmission.com/podcast
https://www.truthaboutcollegeadmission.com/podcast/episode/7d993d1a/the-truth-about-the-price-you-pay-for-college-ron-lieber

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

Oct 19, 2023

5 Big Questions: Upset Boyfriend, Stuck on Ex, Midterms, Scary Professors, Job Search

Oct 19, 2023

31 min

The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.

5 Big Questions:
Each episode, Harlan dives in and picks 5 questions the listeners and viewers have sent in and offers his advice. Harlan addresses a wide range of topics from the stress surrounding global events, to dealing with intimidating teachers and applying for jobs. Send in your questions to potentially have them covered in the next episode!

Chapters:
00:00 Intro
00:43 Best First Year College Coaching
01:06 Are you okay?
08:12 Getting over a bad breakup
16:37 Midterm grades
20:55 Dealing with intimidating teachers
24:51 Applying for jobs
30:53 Outro

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.